PR and Marketing for the Golf Industry

24. 3. 2011

From March 21 until 23 Helena represented GCI at European Tour Properties Annual Conference at PGA Catalunya in Spain. Helena was invited to the conference to give presentation to this influential audience about innovative approaches to golf PR and marketing in order to support European Tour´s ambition of establishing European Tour Properties as the world’s premier golf and real estate brand.

European Tour Properties comprises a network of world class golf venues, located in key strategic golf markets. Now an integral part of the The European Tour , the Group encompasses the most significant trend that has emerged in recent years and in response to rising demand has redefined its services to focus on the inclusion of real estate into the world of golf.

The conference was a dymanic and productive event which was enjoyed both by the speakers as well as the audience.